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New Big Az Sandwich From AdvancePierre Foods Now Shipping Nationwide With New Look

Monday, June 27, 2011

CINCINNATI, Ohio—June, 2011— AdvancePierre Foods has expanded their award-winning Big AZ® line to include the new Big AZ Kickin’ Jalapeno Cheeseburger. Consumers are looking for spicy, fully flavored foods, which AdvancePierre is meeting with this new sandwich. The burger weighs in at 10.7 oz, includes two slices of pepper-jack cheese and 0.6 oz slices of jalapenos, and is ready to eat in seconds from the microwave.

The Big AZ Kickin’ Jalapeno Cheeseburger also debuts the new packaging for the entire line of Big AZ products, which includes an updated, consumer driven look. This new look will be hitting stores this summer on all of AdvancePierre’s Big AZ sandwiches.

“We conducted extensive consumer research to ensure we were meeting and exceeding consumer expectations for high quality, great-tasting sandwiches that are convenient and ready to eat in minutes,” said Mike Medina, director of marketing, AdvancePierre Foods. “We’re thrilled about this new sandwich and the new look of the packaging and are confident that consumers are going to love them.”

For more information about new products at AdvancePierre Foods, please visit www.advancepierre.com or call 1-800-969-2747.

Editor’s Note: High-resolution images of the BIG AZ Kickin’ Jalapeno Burger are available here: https://jtdigital.box.net/shared/6953g5vxhy and images of the new Big AZ packaging are available here: https://jtdigital.box.net/shared/6ilc1fp5ynqkdhyu58hj